Pinkwashing (http://homosaurus.org/v2/pinkwashing)




Identifier
pinkwashing
Preferred Label
Pinkwashing
English
Description
A variety of marketing and political strategies aimed at promoting products, countries, people, or entities through an appeal to LGBTQ friendliness, in order to be perceived as progressive, modern, and tolerant
English
Issued (Created)
2019-05-14 07:04:16 UTC
Modified
2021-09-24 07:17:20 UTC
Related
Homonationalism [homonationalism]
LGBTQ friendliness [LGBTQFriendliness]
LGBTQ marketing [LGBTQMarketing]
Is Replaced By
https://homosaurus.org/v3/homoit0001117

Hierarchy Display

No Broader Term
Pinkwashing


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